Advocacy and Influence

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As a public affairs & advocacy agency, we’re laser focused on crafting roadmaps that genuinely shift the dial and lead to real world impact. If you have a big, bold goal but don’t know where to start or how to get stakeholders to act in your favour, you’re in the right place.

From London to Washington, Brussels to Nairobi, Geneva to New York, our Advocacy & Influence team works to identify levers of change, craft influencing strategies, and engage with decision makers who have the power to ignite change. We build cases for increased investment, accelerate specific policy reform, and raise the profile of pioneering new sectors. So whether it’s strategy setting, ask refining, message crafting, or stakeholder engagement and brief writing, our experienced team will help you to drive your agenda in the public, private and third sectors.

Find the expertise you need:

Advocacy Strategy & Consultancy

Advocacy drives action, targeting policymakers, consumers, and stakeholders to influence decisions and drive change. Our strategists uncover insights, identify opportunities, map the levers of change, and craft comprehensive strategies, offering you a roadmap to impact.

Public Affairs & Stakeholder Engagement

Public affairs is how we put advocacy into action – by forging relationships with key players who can help us achieve our goals. From pinpointing stakeholders to crafting engagement strategies, we can help you engage and persuade the audiences that matter.

Coalition Building

Coalitions unite people for change. They're key to accelerating progress but must be done right to avoid bureaucratic headaches and gridlock. We support our partners across civil society, business, and grassroots campaigns through the entire process. From strategy-setting to planning, recruitment to execution, we'll make sure your coalition runs effectively.

Issue Narrative Framing & User Testing

Whether online, in the media, or at events, a compelling, unified voice and story is key for impactful advocacy —otherwise, why should people care. As storytelling experts, we support our partners with refining their messages, testing them with audiences, and crafting a winning narrative that captivates and convinces.

Political Campaigning

To change a law, policy, or regulation, you need to be heard by the right people at the right time. Which politicians wield power over our issue? What bureaucrats matter? What levers of change can we use? These are questions we're used to solving. From public mobilisation to navigating consultations, stakeholder engagement to lobbying, our advocacy teams bring our top tactics, connections to decision-makers, and up-to-date intelligence to fuel our partner's political campaigns.

Policy Development

For advocacy campaigning to be successful, we need to promote policies that are fit for purpose. Does the policy achieve our aims and ambitions? Is the policy framed in a way that appeals to decision-makers? Our policy team works to audit, develop and refine, driving impact by balancing the core aims of the policy with the political context needed for it to be championed and successfully adopted.

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Lewis Parker

Lewis Parker

strategy & partnerships director

Jack Maycock

Jack Maycock

associate strategy director

Lauren Kay-Lambert

Lauren Kay-Lambert

co-managing director

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We introduced the colourful building blocks into photos of the cities featured in the City Ratings report, showing how LGBT+ inclusivity brings about diversity and innovation in cities. We played with the idea of building blocks stacking upwards and outwards - a nod to how some cities in the City Ratings are sliding backward from the last report, some are moving forward, and some continue to grow.

CIFF

Child Invetment Fund Foundation

We introduced the colourful building blocks into photos of the cities featured in the City Ratings report, showing how LGBT+ inclusivity brings about diversity and innovation in cities. We played with the idea of building blocks stacking upwards and outwards - a nod to how some cities in the City Ratings are sliding backward from the last report, some are moving forward, and some continue to grow.

Add name

Add Title

We introduced the colourful building blocks into photos of the cities featured in the City Ratings report, showing how LGBT+ inclusivity brings about diversity and innovation in cities. We played with the idea of building blocks stacking upwards and outwards - a nod to how some cities in the City Ratings are sliding backward from the last report, some are moving forward, and some continue to grow.

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